Partnerships and integration have been a key focus for Infigo Software over the last 18 months, ensuring that Catfish, its hosted e-commerce platform, delivers the most comprehensive software and service packages to its clients. Demonstrating how these complementary applications enhance the Catfish offering will be the focus of Infigo demonstrations during the upcoming Dscoop event to be held in Phoenix from March 1-4, 2017.

Infigo has announced it will be partnering with HP and Documobi to deliver an engaging experience at this event, showcasing how its software is at the heart of enabling businesses to create differentiated, personalized brand experiences that deliver end-to-end automation for digital solutions, extending brand engagement beyond the print piece to mobile devices and social media sharing. 

Managing director Douglas Gibson says, “Our software is not just capable of delivering stunning online ordering sites, personalized, on-demand print, and data driven communications. We’ve worked tirelessly to develop an e-commerce platform that enables the right hardware partnerships, the right MIS integrations, and the right cross-media marketing engagement services to deliver significant returns for businesses in a vast array of different industries. We continually look for added-value relationships that can deliver more to our clients, and we’re excited to be able to showcase the opportunities this brings in a show-stopping demonstration at Dscoop Phoenix.”

At the conference, Infigo Software will demonstrate integration with HP PrintOS Site Flow – HP’s cloud-based production management solution – producing personalized packages from the show floor and printed on the HP Indigo 30000 digital press. Infigo is pleased to be working with HP, showing for the first time a real web-to-pack experience for HP’s digital packaging customers. Visitors to Infigo’s booth, number 113, will then be shown how the partnership with Documobi can complete the engagement cycle from print back to online, delivering an interactive mobile experience.

Infigo Software became an HP SmartStream Partner in 2015, as a precursor to integration with the HP PrintOS platform of production applications. Since then, its e-commerce platform has also been fully integrated with multiple MIS suppliers enabling robust functionality around invoicing, inventory, shipping, tracking and other back end processing. Then 2016 concluded with the exciting announcement that Infigo had joined forces with Documobi, the award-winning, US patented solution for embedding user-generated content into print and packaging, to deliver a new level of brand interaction in personalized packaging.  

Dscoop Phoenix also gives Infigo Software the perfect opportunity to announce two key software developments which deliver a competitive advantage. Infigo will showcase its mobile optimized MegaEdit platform and a new feature to its distinctive 3D preview tool, which enables end users to see true-to-life touches, such as foiling, embossing and coating, before they order.

Infigo Software acknowledges that there are many web-to-print suppliers out there, and the choice for businesses may be overwhelming, but Douglas comments, “We consistently hear from clients coming to us to replace their legacy web-to-print systems that the software alone is not enough. It’s essential for businesses to look for solutions that offer the right package with a slick user experience, the ability to integrate with other links in the workflow chain, the right value-added partnerships and a customer-centric support team. The best web-to-print providers offer so much more than just web-to-print, and we believe that the Dscoop Phoenix Imagine Conference is a great place to showcase how our software delivers just that.”

Douglas continues, “The Imagine Conference has been billed as ‘not your typical conference’, promising to deliver an experiential and fast-paced experience, so we plan to deliver our own integrated experience that lives up to that.”